Who Is This Blog For? I was recently hired to solve an SEO problem for a global nonprofit. With their permission, I wanted to explain the problem and EXACTLY how I solved it (step-by-step); so that if your nonprofit is suffering from a similar issue, you can use this blog as a walkthrough to help …
Author Archives: JulianAdorney
Optimizing Your Google Ad Grant to Generate A Flood of Traffic, Volunteers, and Donations
Is your Google Ad Grant not generating the results you dream about? Is it running, but you have the nagging sense that it could be doing more for you—that $10,000 per month of free ad spend should be making more of an impact for your nonprofit than it is? Or, do you know you need …
Google Ad Grants for Nonprofits: Your Ultimate Guide to Claiming $10,000/m of Free Ad Spend
Did you know that Google offers nonprofits like yours $10,000 per month of free advertising spend to bring new people to your site, get volunteers, and bring in more donations? Lots of nonprofit marketers don’t. That’s why I wrote this guide. In this guide I’ll show you why you should claim your Google Ad Grant …
How To Develop An SEO Content Strategy To Boost Donations
If you want to bring in more online donations for your nonprofit, developing and implementing an SEO content strategy can help. In this blog, I’ll show you exactly how to do that. Why Is SEO Important? There are 3.5 billion searches on Google per day. Even more important than the number of searches, though, is …
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How Much Should SEO Cost Your Nonprofit?
A good SEO program can transform your nonprofit. Google can turn into an endless pipeline sending readers, volunteers, and (most importantly) donors to your site. A strong SEO program can double or triple your online donations, given time; and give you a lot more room in your budget to pursue new ideas and new initiatives. …
6 Steps to Learn SEO
If you want to learn SEO so you can help your nonprofit to reach more people and bring in more donations, you’re in the right place. What this blog is NOT – A soup-to-nuts guide of the different components of SEO. If you’re looking for such a guide, smarter people than me have written them …